TEAM

Zane Vella - CEO

Zane is an proven innovator of entertainment and technology and an accomplished producer and director. Prior to founding RCDb, Zane was president and CEO of MX Entertainment from 2001 through 2006 and worked closely with MX’s technical and creative leads to create compelling interactive DVD and Blu-ray user experience. Zane has been an active participant in the Blu-ray Disc Association since 2004 and a recognized leader in advanced applications of Blu-ray technology.

Prior to MX, Zane was founder and creative director of SmashTV, a media technology and development company specializing in music and entertainment applications. SmashTV was known for its high-profile work with entertainment brands including Apple, EXPN, MTV Networks and Wired Ventures. The company produced one of the first live webcasts in history from the Lollapalooza Festival in 1994, developed the "Live@Exploratorium" webcast series for NASA and the NSF, and created CitySpace, the first user-generated real-time 3D virtual world on the Internet.

 

Mark Johnson - Software Research & Development

Mark is the principal architect of the RCDb BD-Live technology and was formerly Vice President of Research and Development for Technicolor's Worldwide Technology Group, Mark is the co-author of DVD Demystified: Third Edition, and has been an active participant in the DVD industry since its launch in 1997. An award-winning DVD author, Mark helped define Technicolor's standards and practices in DVD production on such titles as Disney's Snow White and Beauty and the Beast. Prior to Technicolor, Mark was an engineer at Daikin U.S. Comtec Laboratories, the creators of the Scenarist authoring system. Mark holds a Masters Degree in Information Design and Technology from the Georgia Institute of Technology.

 

Ole Lütjens - Product Development

Ole is an accomplished designer, creative director, and development manager with extensive experience in interface design for DVD, set-top-boxes and application design. He specializes in simplifying and visualizing complex ideas and systems and leading production and development teams through specifying, designing and producing high-end user experiences. Ole is currently overseeing RCDb product development and he is a key part of ongoing R&D, especially in next-generation disc user experience. Prior to helping launch RCDb, Ole provided interface design and creative services for clients including German Telekom, Der Spiegel, Lucasfilm, Disney and SmashTV.

 

Joe Rice - Research & Development

Drawing upon a 15 year background in audio and video production and post-production, Joe provides technical direction for RCDb’s product development and ongoing R&D, including integration of RCDb technology into professional disc authoring tools and workflows. Joe has been and active member of the Blu-ray Disc Association's technical committees and Technical Directior at MX Entertainment since the company’s inception in 2001. Prior to MX, Joe served as Technical Director for digitiz-it!, an audio and video compression firm and Director of Research and Development at ednet, an audio and video networking company whose clients include high-end film, video, audio and post-production facilities.

 

Mike Dalrymple - Director of Platform Development

Mike is responsible for the technical design, implementation and support of RCDb’s server platform technology. Mike has been designing and developing software for over 15 years. Prior to joining RCDb, Mike was a consultant for DHAP Digital where he managed the development and support of highly scalable web applications for Toyota Motor Sales. In 2006 Mike and his team were awarded the 2006 Webby People’s Voice Award for their work developing the interactive Scion vehicle configuration utility. Prior to DHAP, Mike was a Principal Engineer with Modem Media where he designed and implemented web applications for American Century, Gymboree, and PBS.

 

Eddie Elliott- Research & Development

Eddie heads RCDb's R&D efforts to explore innovative ways that BD-Live can enrich the home theater experience.Prior to RCDb, Eddie worked at Moto Development Group, designing and developing software/firmware in a broad range of products for major consumer electronics manufacturers. Key projects included early Java prototypes for a widely acclaimed e-book reader, smart pens, innovative touch interfaces for MP3 players and forward-thinking automotive components.Since earning a masters degree at the MIT Media Lab, Eddie has also consulted for a variety of clients to produce tools for filmmakers, exhibits for science and children's museums, educational software, real-time video effects and entertainment software titles.

 

Darren Lepke - Business Development

Darren manages a myriad of relationships with content owners, retailers, CE manufacturers, Blu-ray production facilities and technical partners for RCDb. Before joining RCDb, Darren was VP of Business Development at Javelin Ventures, which, in a two-year span, launched several professional DVD production tools, including Scenarist Publisher, which is licensed and sold by Sonic Solutions. At Javelin, Darren was also instrumental in creating a thriving BD-Java development and licensing business and led the efforts to launch the High Definition Training Center, which provided training for Blu-ray production and programming. Darren holds a degree in Psychology with specializations in Business Administration and Computing from UCLA.

 

ADVISORS

James Mercs

James Mercs has been developing technology for the entertainment industry for over 20 years. His work has lead to numerous awards such as an Emmy for Video Effects and an Oscar Scientific Award for his work in the development of film soundtrack recording methods. Under his direction, Mr. Mercs has secured more than 50 international technology patents for Sony Corporation. Most recently, his position in Business Development and Strategic Technology involved planning, producing, and marketing package media for Home Entertainment (i.e. DVD, Play Station Portable Video, High Definition Blu-ray, and Video On Demand.) Mr. Mercs was previously an Executive Vice President and the General Manager for Sony’s Digital Authoring Center at Sony Pictures Entertainment and a Board Member of DCE Europe (a content creation and distribution company.) He holds a dual engineering degree in Electrical Engineering and Electro-Optics and has graduate studies in both Business Management and Computer Science. He is a musician and author.

 

Richard Fisher

Richard Fisher is currently president of Premier Retail Networks where he oversees all PRN activities worldwide and leads the development and strategic growth of the company. Richard is well known in the media industry as the founder of ZDTV, now G4/TechTV, the 24-hour cable network devoted to computers and the Internet. Fisher also served as CEO of eMotion, a digital asset management software and service provider acquired by Corbis. Previously, Fisher was President of RespondTV, an interactive television service provider, and held key positions with Chronicle Broadcasting and HBO.